Privacy Policy

Last Updated: April 2026. Auto Elite / Dubai Road is committed to protecting your privacy. This Privacy Policy explains what data we collect, why we collect it, and how we use and protect your information when you use our website, AI Dispatch assistant, WhatsApp contact flow, and workshop services.

2. Information We Collect

  • Contact details such as name, phone number, and email provided during booking.
  • Vehicle details including make, model, and service history shared with our team.
  • Location information such as map pins or pickup coordinates needed for dispatch.
  • Technical and analytics data including browser type, page URL, and UTM attribution parameters.
  • Conversation data from AI Dispatch and support channels for service continuity and quality control.

3. How We Use Your Information

  • To arrange vehicle pickup, workshop diagnostics, repair updates, and return delivery.
  • To confirm quotes, invoices, approvals, and appointment scheduling.
  • To improve dispatch speed, service quality, safety checks, and customer experience.
  • To provide support and respond to requests via call, SMS, email, or WhatsApp.
  • To maintain compliance with legal, tax, and regulatory obligations.

4. Data Sharing and Third Parties

We may share necessary service data with trusted logistics, workshop, payment, hosting, and analytics providers strictly to operate and improve our services. We do not sell your personal data to third parties. Data is disclosed only on a need-to-know basis and subject to contractual confidentiality and security safeguards.

5. Data Security

We use commercially reasonable technical and organizational safeguards to protect your data from unauthorized access, misuse, alteration, or loss. While no internet transmission is fully risk-free, we continuously monitor and improve our controls to maintain service integrity and confidentiality.

6. Your Rights

  • You may request access to the personal data we hold about you.
  • You may request correction of inaccurate or incomplete information.
  • You may request deletion of your data where retention is not legally required.
  • You may opt out of non-essential marketing communications at any time.

7. Contact Us

For privacy-related questions or requests, please contact Auto Elite / Dubai Road at dispatch@dubairoad.ae or call +971 50 146 7048.